How can I make the best use of PropNow for each property?
Exemplary use cases in various market situations
Self-fire success:
- Good property, attractive starting price, many interested parties
- Classic open DAV (digital bidding process)
- Achieves high bidding dynamics and thus the best price in the shortest possible time
Excessive price:
- Attractive property with good demand but an inflated starting price
- Open offer Process with flexible bidding options (e.g. allow bids below the maximum bid or starting price)
- Creates a strong field of bidders as interested parties can also bid lower prices; shows a realistic price-demand situation and can thus convince sellers to sell at a lower price
Slow-moving item:
- Hard-to-sell existing property with inflated price; long on the market and losing interest
- Radical price cut and repositioning on the market (with DAV); appealing to new buyer groups
- Open Offer process creates strong demand and pushes genuine buyers upwards
Special property; market price determination:
- Property difficult to evaluate; development potential
- Closed offer process for market price determination
- Followed by a second open round with the highest bidders for price optimisation, if necessary
Low demand properties:
- Property on the outskirts in a location with little demand; few interested parties
- Either proceed as with slow-moving stock or make a digital purchase offer to individual interested parties – simple digital purchase offers are completely free of charge!
- Advantage: interested parties can conveniently submit everything online; if several offers are collected, individual offers can easily be transferred to an open offer process for price optimisation.
Special cases probate proceedings, etc.:
- Opportunity to generate additional business through DAV in special cases, e.g.: communities of heirs, divorces, public institutions, sales by guardians/trustees, probate proceedings, etc.
- Increased documentation requirements necessitate a transparent and professional bidding process!
- Auction-based bidding process eliminates any doubts on the part of the observing institution as to whether the result is truly the best price.