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How can I make the best use of PropNow for each property?

Exemplary use cases in various market situations

Self-fire success:

  • Good property, attractive starting price, many interested parties
  • Classic open DAV (digital bidding process)
  • Achieves high bidding dynamics and thus the best price in the shortest possible time

Excessive price:

  • Attractive property with good demand but an inflated starting price
  • Open offer Process with flexible bidding options (e.g. allow bids below the maximum bid or starting price)
  • Creates a strong field of bidders as interested parties can also bid lower prices; shows a realistic price-demand situation and can thus convince sellers to sell at a lower price

Slow-moving item:

  • Hard-to-sell existing property with inflated price; long on the market and losing interest
  • Radical price cut and repositioning on the market (with DAV); appealing to new buyer groups
  • Open Offer process creates strong demand and pushes genuine buyers upwards

Special property; market price determination:  

  • Property difficult to evaluate; development potential
  • Closed offer process for market price determination
  • Followed by a second open round with the highest bidders for price optimisation, if necessary

Low demand properties:

  • Property on the outskirts in a location with little demand; few interested parties  
  • Either proceed as with slow-moving stock or make a digital purchase offer to individual interested parties – simple digital purchase offers are completely free of charge!
  • Advantage: interested parties can conveniently submit everything online; if several offers are collected, individual offers can easily be transferred to an open offer process for price optimisation.

Special cases probate proceedings, etc.:

  • Opportunity to generate additional business through DAV in special cases, e.g.: communities of heirs, divorces, public institutions, sales by guardians/trustees, probate proceedings, etc.
  • Increased documentation requirements necessitate a transparent and professional bidding process!
  • Auction-based bidding process eliminates any doubts on the part of the observing institution as to whether the result is truly the best price.